Fashion sector
Going into the fashion sector , we have Lefties as the big winner , growing by more than 32% . On the other hand, this allows it to recover from the big drop it had in the March 2023 Google update, which had fallen by more than 23%. This list of winners is completed by Springfield (+15%) , Zalando (+12%) and Cortefiel (+11%). With these winners, we can congratulate Springfield, as it is the only brand that is growing for the second time in a row, since in the previous update it had already benefited from an increase in its visibility.
The last positions in the fashion sector belong to Mango Outlet (-27%), which had been one of the big winners of the March update, Benetton (-23%), Sfera (-13%) and Mango (-11%).
The technology sector has not escaped the consequences of Google's update either. For Apple , these consequences have been positive, increasing its visibility by 31%, a relief for the giant, which had already seen its visibility decrease in the two previous updates. Behind this are Mediamarkt with a growth of 14% and PhoneHouse (+5%).
On the other side of the scale, we find the winners of the hungary number data previous update, but this time as losers in the technology sector, such as Dell (-12%), Canon (-11%) and Samsung (-10%).
Furniture sector
Focusing on the furniture and mattresses sector, Tuco.net heads the list , with a 43% increase in visibility, and Mobel6000 (+35%). It is clear that they have been working on and perfecting their SEO strategy since March.
We must also congratulate Colchones.es , which for the third consecutive core update is on the podium of the big winners in the furniture sector, this time increasing its visibility by 35%. Tell us the secret!
Unsurprisingly, at a global level the site that dominates visibility in this category is the famous Swedish store, Ikea (56.2961), which despite not being on the winners' podium this time, loses more than 3% of visibility .