What to do while you wait for the algorithm update to reward you?

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shaown
Posts: 18
Joined: Tue Jan 07, 2025 4:34 am

What to do while you wait for the algorithm update to reward you?

Post by shaown »

As we mentioned, in fact, you may not have done anything wrong and be physiologically involved in the update. It is clear that it will take time to bring the situation back to the level of traffic you had previously greece phone number but in the meantime what you can do is continue to cultivate relationships with those who make up your audience.

It’s certainly always frustrating when an update ruins all the work you’ve done to build your reputation and move up the SERPs. And it’s hard to stay focused on what you still have to do if your site doesn’t seem to be alive anymore.

But your audience, fortunately, is not only made up of those who find you by searching in the SERP. You can take inspiration from this moment that seems like a setback to focus and cultivate all the other parts of the dialogue that you need to start with users . While you continue to produce quality content , trying to identify the needs of those who search online (in such a way as to be there when your site gets traction in the SERP results again) you should, for example, evaluate how your newsletter is working .

And if you haven't activated one yet, it would be a good idea to start thinking about a way to communicate with all those users who are perhaps very interested in what you offer and would like to have a more direct relationship with you. Other areas you can work on, to add to your general strategy, are social profiles . We have repeated and reiterated many times how important it is to have your own online presence. But it is clear that a part of your audience is not in searches .

Part of your audience was most likely on social media and that's where you can go to meet them. Then start with content of various formats : videos, texts, quotes, images. The algorithms that manage social media are their own algorithms, which means they are not influenced by what happens inside Google's SERP.

Ironically, when your site no longer seems to receive the attention it deserves from search results, you might benefit from directing users through your social profiles . This way you would still achieve the goal of having traffic to your site, overcoming, at least temporarily, the obstacles of the algorithm update.
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