Throughout the day, leading experts and leaders from iconic companies such as Supermercados Plaza, Retail Rocket, Alcampo, Longchamp, Game, Cashconverters, UNOde50 and Leroy Merlin will share their experience and knowledge on various aspects of the sector. From marketing and e-commerce strategies to the importance of personalization and data optimization, the presentations will address key topics that shape the industry today.
The event will conclude with closing talks by Cervezas La Salve Bilbao and Glent, followed by a closing aperitif and networking. This last part will give attendees the opportunity to consolidate professional connections and discuss ideas in a more informal way , thus strengthening the collaborative network and innovation in the retail and e-commerce sector.
The event will feature the participation of prominent azerbaijan number data leaders in the sector, including Pascual Campos , General Manager of Supermercados Plaza , who will offer an overview of local food retail and omnichannel customer service. In addition, Carlos Baranda , Co-founder and Director of Glent , will close the event with a closing presentation.
Tendencies
a variety of cutting-edge trends that are redefining the retail and eCommerce landscape will be explored. From the adoption of blockchain technology to ensure transparent transactions to the development of unified and headless commerce , which enables businesses to offer consistent and highly personalized user experiences. The growing importance of cybersecurity and data protection in an increasingly digital world will also be discussed. In logistics, the focus will be on ethical logistics , exploring how sustainable operations can improve the environmental footprint. In addition, the Metaverse will be a hot topic, with its potential to revolutionize Experiential Shopping through immersive virtual environments. Other key topics will include the latest innovations in marketplaces, payment platforms and quick commerce , as well as the rising trend of social shopping , which integrates shopping on social platforms favoring interaction and customer loyalty. Sustainability will also take center stage, reflecting the sector’s growing commitment to business practices that respect the planet.