Have you ever tried to track a series of events that can happen anywhere on your website - for example, a click on a Call to Action? There are many ways to do this. If you have no programming experience, you will probably have to find all the Call to Actions on your site and associate them with an event to be transmitted to Google Analytics. If you have some programming experience, you may be able to avoid this effort by trying to set up a function that automatically presides over this task.
Or, you can use Google Tag Manager. This way, the click listener will have to react . You will have the much easier task of explaining to Tag Manager which event to send to Google Analytics in relation to the click that occurred on the site.
It couldn't be easier!
6# You can reuse the codes and solutions
Sometimes you have great ideas. Thanks to the chile phone number modularity of Google Tag Manager, you can use these ideas and solutions over and over again.
7# You can use functions, calculations, variables and pass the results to Google Analytics with ease
Google Analytics, as we know, has only allowed for a few months - and only in some cases - to perform calculations with the metrics present in its database, or to manipulate its dimensions thanks to the use of advanced filters. Whatever input we want to give to Analytics, in short, this must probably have been previously processed. Imagine, for example, that you want to import into Analytics a certain size present in the code of your site , perhaps within a metatag, or in a specific position of the URL.
How will you be able to do it?
One solution is to calculate this value using one or more functions to be processed within the code of your page, and import the result into Analytics thanks to a modification of the tracking code.