The ideal solution for the man (or woman) who never has to ask

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And to do it easily (which never hurts).

3# You can talk to Google Analytics in its own language
Another considerable advantage: through Tag Manager you can easily use all the scripts that allow you to send data and parameters to Google Analytics without writing a single line of code. Instead, you will find convenient interfaces that will allow you to work easily and without errors, both to improve and adapt the Analytics tracking code to your needs, and to track events and social events with ease, using the variables made available by Google Tag Manager to make the parameters dynamic.

Google Tag Manager: The Most Practical Way belize phone number to Communicate with Analytics

4# You can try new solutions without doing any damage. Plus, you can go back whenever you want
And tell me this isn't an advantage.

Google Tag Manager works with two extraordinary tools. The first is the preview : it allows you to test any solution and verify its feasibility and any defects before going into production. A significant advantage, which anyone who has put their hands on a line of code at least once in their life will easily understand.

The second, equally important, is versioning . In practice, Tag Manager stores all the instances we have published of our account in its database. This way, if we realize too late that we have done something wrong, we can easily go back to the last working version .

Google Tag Manager Tool: Versioning