If you prefer to make more detailed documentation of

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Your topic clusters, you can also choose to organize them using a spreadsheet, as in the following image: Topic Clusters at HubSpot Remember at the beginning of this article we mentioned that HubSpot conceived the concept of topic clusters? While this is true, it is also true that this concept already existed in similar forms before. Rock Content itself uses a strategy of satellite posts.


Although the two concepts are not the same, they aim at achieving better positions for the main uganda telegram database post and higher conversions for the strategy as a whole. And they do this through consistent internal linking and producing content in a planned way. So, what is HubSpot’s differential? Well, besides having formalized this differently (for example, in topic clusters, the pillar post tends to be for a head-tail, besides it not being possible to make clusters with content that can be pillars), HubSpot created a tool for organizing the strategy within its platform.


This makes it possible to organize your topic clusters visually, centrally, and automatically. But the coolest thing is that the company has developed a format to make your analysis much easier! Much of the manual work of collecting and analyzing data is saved, making it easier to track metrics such as authority, access, and conversions. This way, you can see the effectiveness of a topic cluster, proving your efforts, identifying optimization points, and working to improve results.