An active presence at conferences and trade fairs brings Ecomail positive feedback and the establishment of cooperation. Talking to conference participants and visitors was part of a non-violent marketing strategy. Ecomail is visually differentiating itself at offline events in a planned way and wants to be seen - it has a two-story wooden stand ready for offline events.
Ecomail advice center
Because Ecomail's Facebook page wasn't working very well, the company founded a Facebook group called Ecomail poradna in 2020, where it contributes content intended for users of its emailing tool and for all users of emailing platforms. People can share experiences and give advice here. Although Ecomail states in its rules that the group does not provide official support and customer service, people are interested in the group - the community consists of almost 900 members.
Video tutorials
Videos have become a widely used communication tool over the past year. Through video news, viewers can learn more about the product and its improvements once a quarter. Ecomail now creates video tutorials in which spain email list Miss Lucie from customer support advises clients on how to work with the e-mailing tool.
Fresh content on Facebook
Jakub Stupka likes to come up with various competitions for the Ecomail team. In one of the internal competitions, employees were tasked with imitating the visuals of paintings and taking pictures of the result. Ecomail then published the photos of the vivid paintings in a post and used them in the campaign – it was an unprecedented success.
Webinars and offline and online training, conferences
People's interest in emailing education is not decreasing. And because time is favorable for online projects, Ecomail organizes webinars and online workshops for companies.
Where is Ecomail headed in 2021?
Ecomail primarily wants to gradually cultivate and improve its existing services, add more advanced features, and remain user-friendly for a wide range of customers. Since it had the opportunity to touch the foreign market thanks to Topol.io, it does not oppose expansion in the future.
How Ecomail strives to build a positive relationship with clients
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