Navigation and search efficiency:
Estimating the time and effort spent by users to find the required information or functionality.
Conduct testing with a group of users to evaluate the ease of use of navigation elements and the search function.
A website usability audit can be carried out either independently or using specialized services, for example,Yandex Metrics. For independent testing, it is necessary to assemble a small group of 5-6 people representing the target audience of the site. Then they are offered tasks and asked questions about working with the resource. The results obtained are analyzed, errors and problems that require correction are identified. After making changes, the resource should be retested.
To sum it up, I would like to remind you that website colombia cell phone number list usability is, in simple terms, a comfortable interior, functional furniture and clear, unobtrusive signs. It is important to start applying usability rules at the early stages of development in order to take into account the maximum number of aspects and get a high-quality result. A preliminary analysis of competitors' websites and previous versions of the resource will help identify weaknesses and potential improvements.
The tasks that a contact page can perform depend on the specifics of the company and its interactions with customers, partners, and other stakeholders. Some of the main tasks include:
increasing sales. Providing consultations to clients before purchasing, answering questions about products or services, helping to choose the best option. You can also use this section for various incentive promotions ("call our managers during the first hour of work and get a 10% discount");
customer service after purchase. Clarification of questions about warranty, exchange or return of goods, consultations on the use of products. The ability to collect feedback on the product and service;
Media relations. Contact regarding publications, news or requests for comments;
search for partners. Proposals for cooperation, discussion of partnership terms or wholesale purchases;
Hunting new employees. Providing information to job seekers about vacancies, working conditions, and career growth opportunities.