You will have to evaluate how much you are comfortable

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A typical small business will spend between $4 and $9 million per month on paid advertising. How to create your first paid campaign Text ads are the most popular format for paid advertising. They are the easiest way to get started and a great place to experiment when you are just starting out.


Now, I want to give you some tips when creating your first campaign, almost every platform will have a similar hierarchy in how you structure your ads. You'll create ad groups that are targeted to a specific set of keywords or audience attributes.


And it's important to keep these topics lebanon whatsapp number data tight so your ads are highly relevant. If you're selling cell phone cases, you'll want to group your ads by phone model rather than have a generic ad that targets every keyword combination for every phone model.


When you create your ad, you really need to think about how to highlight what makes you unique. What makes you stand out from your competitors? Is it free shipping? Are you eco-friendly? Do you have a unique patent? Tell your audience why you compete.


What is the most motivating factor for your personas to use your product? Next, you always want to use a call to action. Use your ad copy to tell people what they can do after clicking. If we were advertising a hotel, we would say “book now,” but you might also want to say “call today, book now, browse, register, get a quote,” etc.