Copycamp: focused on content and Jesus Christ

[suchona.kani.z]

There's never enough time to get to know each other and absorb insights from others. That's why I headed to the Royal Cinema, where the Christmas CopyCamp was held , which was in the spirit of love projects, burlesque and Santa Claus. A total of 12 speakers took to the stage, talking about successful projects, beginnings in copywriting, metaphorical comparisons of content to anything else and approaches to creating catchy texts .

The first half of the program featured Tomáš Vyskočil from H1, Irena Zatloukalová from Seznam, Alena Oswaldová from Nestlé, Jakub Mařík from Boomerang Publishing and Máša Dudziaková from Lovebrand. The second half of the event was hosted by: Lukáš Hurych from Twisto, Barbora Votavová from Bonami, a great duo performed by Bára Pilná and ig database Zuzka Kučerová from Zoot, Maru Kortanová and Katka Borovanská from Freya.

To sum up: 3 best performances of the Christmas CopyCamp
The whole event was conceived as a love affair, so I'll introduce you to 3 speakers I fell in love with (and the numbers are impressive). Who spoke to me and entertained me at CopyCamp?

I was most fascinated by the performance of Mara Kortanová , who amazed me with her humorous story about preparing content for the largest online marketing event in Central Europe, the preparations for the Marketing Festival. And this is not just content for the website, it is newsletters, festival newspapers, an e-book, and I also found her introduction very nice.

I was also dazzled by the performance of the girls from Zoot, consisting of Bára Pilná and Zuzka Kučerová , who approach the mission of creating content, newsletters and texts for their magazine in a somehow human way, with ease and sincerity. Just like that.