Before you even think about technical optimizations like keyword placement, you need to create content that Google wants to rank for. To do this, you need a primary target keyword. If you don’t know how to do this, read our article on keyword research .
Chapter 7 How to Find Keywords
Chapter 8 How to group and sort keywords
Beyond that, here are four things you need to know:
Relevance
Comprehensiveness
Uniqueness
Clarity
Relevance
Relevance is arguably the most critical part ghana mobile database of on-page SEO, which means aligning your content with search intent. Fail to give searchers what they want, and your chances of ranking are slim.
Since no one knows search intent better than Google, the best starting point is to analyze the search intent of the current top search results. We divide search intent into 3 categories:
Content Type
Content format
Content angle
We’ve already briefly touched on this concept in our How to Group and Rank Keywords article. But we’ll go a little deeper here too. Aligning your content and intent is crucial.