The connected age" is just around the corner
Posted: Tue Feb 04, 2025 7:26 am
One thing is immediately clear: you can't just sit back and be taught from the front. EMBA doesn't mean "just take a look at Berlin", it means that the Executive Master Business Administration program starts uncomfortably early. In English. On a Sunday. So much for the soft facts.
The hard facts from the first teaching china rcs data modules are not long in coming: Anyone who does not yet realize that times are not going to change, but have long since changed, will either soon be replaced by a robot or not at all, because the business they work in is dying.
What does that mean for us - the advertising agencies? The motto seems to be to continue to pull ourselves together only marginally in the fight against increasing irrelevance. Have you ever given a team a course in Scrum Agile? Commendable, but useless, because as long as the structures do not fundamentally change, the agency model will disappear from the scene in a few years. Perhaps swallowed and digested by consulting agencies that are obviously a bit more innovative than us and have realized that diversification is part of the portfolio.
The hard facts from the first teaching china rcs data modules are not long in coming: Anyone who does not yet realize that times are not going to change, but have long since changed, will either soon be replaced by a robot or not at all, because the business they work in is dying.
What does that mean for us - the advertising agencies? The motto seems to be to continue to pull ourselves together only marginally in the fight against increasing irrelevance. Have you ever given a team a course in Scrum Agile? Commendable, but useless, because as long as the structures do not fundamentally change, the agency model will disappear from the scene in a few years. Perhaps swallowed and digested by consulting agencies that are obviously a bit more innovative than us and have realized that diversification is part of the portfolio.