– Joe Pulizzi, Founder, Content Marketing india mobile number list Institutewho, How, Whatmeasure Who Is Consuming The Content, How Often, And What Do They Do After Consuming It. If You’re Attracting Your Intended Audience, They Are Coming Back, And They’re Doing The Outcomes – Your Content Is Doing Its Job.– Chris White, Senior Manager, Marketing, Capital Oneit’s All About Thiscustomer Perception, Customer Engagement, Customer Impact … Sense A Theme?– Cathy Mcknight, Vice President Strategy And Consulting, The Content Advisorycount The Referralshow Often Do People Use Your Content As A Reference? I Don’t Mean Your Content Contributors Or Partners Linking To Your Content As Part Of Your Outreach Plan.

Readers Sharing Your Content In Online Forums Because They Genuinely Find It Useful Or Media Quoting From It Because They Consider Your Brand To Be A Thought Leader In Your Field Of Expertise.– Alenka Bester, Head Of Digital Content Marketing, Zavarovalnica Triglavtalk Trafficorganic Traffic. This Should Be The Largest Driver Of Traffic To Your Site. If Organic Traffic Is Not More Than At Least Half Your Traffic, You Need To Work On Your Content And Your Seo. You’re Not Answering Questions That Your Audience Is Asking And, If You Are, You’re Not Doing It In A Way That The Search Engines Are Finding You.