Increase Your Profits by 10X: 5 Key Metrics You Must Track
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
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After working with over 300 online projects , I can numbers (south korean tv series) guarantee: monitor these metrics weekly and your company will not only survive, but also increase its profits by 10 times!
In the context of sanctions and crisis, knowing the ROI of your advertising decides whether your business will be successful. Tracking these 5 critical indicators is the key to your prosperity.
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5 Key Metrics to Increase Profits by 220%
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Registration and basic setup of "Chatra"
Creating an account in Chatra is very quick and easy. First, follow the link to the official Chatra website. Then click the "Login" button and select "Register".
Fill in the special field with your e-mail and click on the "Let's go" button. After that, you will immediately find yourself in your account.
If you have trouble logging in next time, simply click the "Forgot Password" button and enter your email address to reset your password. Then follow the instructions to set a new password and log in.
Don't forget that installing the "Chatra" chat code is mandatory immediately after registration. Just go to the "Chat on the site" section, select the code with your mouse and copy it.
Once the code is embedded on the web page, it needs to be placed before the closing </head> tag in the code. An example would be using the code on the WordPress platform.
Find the sections "Appearance", "Theme Editor" in the admin panel and open the header file. Insert the required code and save the changes by clicking the "Update file" button.
After completing the steps, the online consultant widget "Chatra" will appear on your site in the lower right corner. When you click on the button "Write to us, we are online" a chat will appear where you can send a quick message.
All sent messages will be displayed in the "Chat" or "All Chats" section, where you will be able to conduct a dialogue. You can also use the Envybox service to increase conversion.
It is also possible to install "Chatra" via a special plugin. Log in to the WordPress system, then select the "Plugins" section. Then click on the "Add New" tab. After that, enter the name "Chatra" in the search bar and install the plugin, activating it using the corresponding button.
Registration and basic setup of "Chatra"
Source: shutterstock.com
Next, you need to set up an account in Chatra. Click on the Notifications section and turn on notifications. This is mandatory to receive messages. Then go to the Account section by activating the Online button. Fill in your name, upload a photo, and indicate your position.
In the "Chat on the portal" section, you will have the opportunity to customize the chat according to your preferences. Here you can adapt the appearance of the chat, change the design of the button, hide the Chatra logo, customize the location of the button, the chat window, and even more. Additional information on customization is available on the official Chatra website.
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Setting up the functionality of "Chatra"
Let's look at the main functionality of the software
Automatic functions
Automatically activated (trigger) functions are a key tool for increasing conversion and increasing visitor engagement in the chat, as well as reducing bounces. They allow you to quickly respond to visitor needs and offer assistance in case of problems.
Your task will be to tweak the already prepared actions so that Chatra starts to bring maximum benefit.
To enable personalized chat invitations, you'll need to specify the URLs of the pages where they'll appear and tailor the text to match the theme of your website—for an online store selling picnic supplies, the question "Which grill are you interested in?" would be more appropriate than the generic request "How can I help you?"
Ideal functioning is ensured by polite but non-standard expressions - in the chat it is recommended to avoid capitalizing "You" and business phrases.
Approaching visitors immediately after they appear on the page can be perceived as intrusive. We have set up automatic actions to avoid such situations, invitations will appear with a certain delay and not too often.
Welcome on the main page of the site
If a visitor is stuck on the main page and does not move on, do not miss the moment: ask if he needs help and offer links to popular sections of the site. To activate this function, you need to specify the URL of the main page in a specially designated field. You should also change the greeting text taking into account the subject of the site.
Consultation on the problematic page
If there is a mysterious page on your website that users are getting lost on, don't refuse to help them. Is it a confusing form that needs to be filled out? Prompt visitors with help up front so they don't turn away or get lost.
Please provide the URL of this page in the provided field and, if p