Push Notifications in Internet Marketing

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What's the first thing you do when you wake up in the morning? Most likely, you pick up your phone, swipe down your notifications, and see what's appeared there overnight. A few messages from friends and colleagues, information about discounts in your favorite online store, the latest news from a news portal, a weather report, and so on. All of these are push notifications that you've subscribed to, and they now come to your smartphone constantly.

Push notifications

Today we want to tell you in detail what push notifications are in modern realities, how and why they are used in e-commerce and business, what their advantages and disadvantages are, and also with the help of which services saudi arabia email list you can independently collect a subscriber base and set up a push mailing in just a couple of minutes.

What are push notifications?
A push notification is a short pop-up message on the screen of a computer, smartphone or tablet about important events, news, etc.

What are push notifications

Such notifications are actively used in almost all areas of e-commerce, allowing interaction with the subscriber base, stimulating them to perform a particular target action: go to the site, complete an order, read the news, etc. Web-push technology was first used in the 90s of the last century. Now it has become a completely familiar phenomenon for Internet users and mobile gadgets.