Lawyer Claudia Michelsto strengthen her relationship with her audience and differentiate herself from her competitors.
1. How important is a blog for a company?
A: The importance of having a blog is directly linked buy weight loss leads to the speed of communication, with the dissemination of works and matters of public interest in the field of law, valuable digital marketing, because in addition to enabling the demonstration of our position on certain subjects, it also provides us with excellent feedback between our office and society, also serving to evaluate the results of this communication and to better understand the target audience, to know what they want, allowing the improvement of our services.
2. Do your competitors use blogs?
A: Yes, but in our state the percentage of lawyers who use this tool is still small.
3. How are the topics covered in the posts chosen?
A: The topics covered in the posts are related to the areas of law in which our firm operates, as well as matters of social relevance and legal issues that are in the spotlight in the media.
Northeastern Culture Center, Letters & Arts
The blog of the Centro de Cultura Nordestina Letras & Artes brings together writers and journalists from the association, in addition to publicizing the events that take place at the center. Check out Salete Rêgo Barros' opinion on the importance of the blog:
1. Why do you think it is important to have a blog?
A: Because it is an important tool for communicating topics of common interest, formed by a kind of virtual memory, where content can be accessed at any time. Its scope goes beyond the physical territory of the enterprise, being capable of generating great opportunities and knowledge exchange.
2. How are the topics covered in the posts chosen?
A: First, we must focus on the quality of the form and content. A blog is a showcase without borders, where the main tool is written communication, which must be impeccable. The competence of the person posting and the quality of what is being posted are fundamental to the success of any venture. Second, the topics must be of interest to our target audience.
Are you convinced? Then, analyze which are the best Inbound Marketing channels for your company and be part of this new way of dealing with your audience. Did you like this article? Comment below and share