Of the “laggards”, almost 60% of them invested more than 10% in digital advertising, while of the “top performers”, only 22% of them invested more than 10%.
The differences are significant, and whether you like it or not, it may make canada cell phone number you rethink the way you allocate your marketing budget.
The budget you allocate to print advertising will depend on your own experiences.
Although the trends are more than clear, and position digital advertising as the best way to advertise, due to its greater impact, reach capacity, and above all, the lower cost it entails, it is therefore up to you, based on your previous experiences and the target audience you are targeting, to opt for one or the other.
Before we say goodbye, remember that 80% of the companies surveyed that are experiencing a high growth rate spend less than 10% on print advertising.
We hope we have helped you to clear up your doubts, at least we have tried. However, if you are interested in getting started in digital media, contact us, we will be happy to advise you and help you boost your industrial marketing.
Skills for an industrial marketing manager in the 21st century
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