There are three types of video ads:
TrueView in-stream – With this format, your ads will play just before the video the person has selected.
TrueView Discovery - With this type of ad, your videos will appear on the YouTube homepage or when users search on the platform as promoted content.
Bumper ads . We don't like favoritism, but in this case we have to confess that bumper ads are our favorite format. They are very short videos, only 6 seconds long, but they are perfect for getting the user's chile business email database attention in a very short time. In addition, the advantage of this type of ad is that they cannot be skipped, so the user will always receive the full message.
Adjust your budget
One of the advantages of YouTube Ads campaigns is that you will only pay when a user plays the video for at least 30 seconds, plays the entire video, or clicks on the ad.
If you are a beginner with this type of campaign, but you want to try it, we recommend that you do it with a budget of approximately €5 per day . This amount will be enough to start seeing results.