Don't break the rules of the Facebook competition

[nusaibatara]

Facebook has strict rules for running competitions and it is important that you follow them. Failure to do so may result in your business Facebook Page being terminated without notice.

Facebook has also changed the contest rules country email list several times over the years - the most current ones (as of January 2020) are as follows:



You can ask the user to :

Liked the contest post
Liked your page and gained access to the contest entry form
Commented on the competition post
Liked comments on a post (e.g., voting by the number of “likes”)
Wrote a message to your page
You may not ask a user to :

He "liked" your page and was automatically entered into the competition
Shared the contest post on their timeline
Shared the contest post on their friends' timelines
To be tagged in the competition entry (if it is a photo or image)
To tag their friends in the competition post


Choose simple conditions
If you don't have your own online marketer and website, I recommend simplifying the contest so that the main condition for successfully participating in the contest is to "Like" the contest post and comment on the contest post.

"Like" is easy and will get your contest entry seen by a lot of people. Commenting can make people think a little more about you and your salon.

You have two options to choose from:

Ask users to simply enter a comment, OR
Ask them a question and they will write an answer in the comment. For maximum effect, you can connect it to your services, for example, ask: “Which of our beauty treatments do you like the most? The winning comment will be xxxxxx.”
If you are more skilled in marketing or have a marketer, it is worth collecting email addresses in the competition to which you can send further marketing communication and build a database. It is very important that such marketing activity complies with GDPR legislation for collecting data (email addresses).



Choose the duration of your competition



3. Determine the length of the competition
At this stage of planning your advertising campaign, decide how long the contest should be and when you will draw the winner(s).

Marketing often uses tactics to create a sense of urgency. You know the old saying, “discount only until today 23:59” or something like that. A sense of urgency encourages people to take action.

I recommend that you set the contest duration to a minimum of 2 weeks and a maximum of 4 weeks.



Set a suitable contest end date



4. Set a suitable contest end date
However, clearly state the day on which you will publish the name of the winner(s) in the description of the competition entry, in marketing materials or on the website.

If your end date is approaching and you are not satisfied with the number of contestants, definitely do not extend the contest. Why?

Not only is this inconsistent with marketing tactics , but it can also anger already engaged users who signed up right away, as it reduces their chances of winning.