How to use design to improve conversions

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It must be admitted that even the best facade will not work wonders. Without catchy content , e-mailing will not work well. However, design is not worth ignoring. It can attract people and put them in a pleasant mood, affect their emotions, make it easier for them to navigate your content and ultimately improve conversion . It is like a guide who leads tourists through an interesting neighborhood, shows them what deserves their attention along the way, watches over them all the time so that they do not stray from the path, and safely leads them to their destination.

The subject determines the future of emailing
Unfortunately, losing the first battle here means losing the whole war. The text plays a major role in the subject line of an email. The message should primarily arouse interest and curiosity to read turkey email list further . Your recipient should have an idea of ​​what the email is about after reading the subject line, but you should not give everything away. You can also consider using emoticons sparingly if you think they might resonate with your target audience.

How to improve conversions with design: Woox
Clear and logical layout
The layout of images, text and graphics will affect how clear and readable your email will be . In this regard, text in one column works best so that individual content units can be placed under each other. It has also been shown that text in an email is better read when it is centered , rather than in a block.

How to improve conversions with design: photos
Inverted pyramid
The rules of graphics in e-mailing are similar to those in the case of landing pages. In both cases, you can rely on the principle of the so-called inverted pyramid , where the content gradually narrows from top to bottom.