STOP NOW! 25 Social Media Mistakes You Should Avoid Immediately

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Social media has the power to turn your brand into a massive empire.

But if you're not careful, you can do just the opposite.

Take Snapchat for example.

In 2018, Snapchat launched an ad game called “Would You Rather?”

One of the questions asked users whether they would rather “slap Rihanna” or “punch Chris Brown.”

The result?

Worldwide outrage and an $800 million loss for Snapchat.

Of course, the bad taste of the ad is quite obvious. No one wants to play a game based on domestic violence.

But did you know that there are other, less korea telegram data social media mistakes that lead to a bad reputation and failure to grow your brand?

Here are some things you should never do.

25 Social Media Mistakes You Should Avoid
Stay away from these 25 mistakes and your social media campaign will flourish.

1. Not being up to date with current trends
In 2016, Wendy's posted a meme of Pepe the Frog dressed as their mascot.

What they didn't know was that the cute cartoon frog had recently become an image of racism and white supremacy.

It's not hard to imagine the answer.

25 Things You Should Never Do on Social Media

To avoid a mistake like Wendy's, do a little research before posting anything on social media.

2. Posting insensitive content
Be funny, but stay away from insensitive jokes.

We all remember the Yanny vs. Laurel audio clip that tore the web apart.

To jump on this trend, the US Air Force Twitter manager posted this faux pas on social media.

25 Things You Should Never Do on Social Media

Only. No.

3. Confusing your business account with your personal account
It's important to be fun and engaging, but remember to distinguish between business posts and personal posts.

For example, don't post a photo of what you had for lunch on your business account (unless you run an organic food service in a diet box).

4. Getting angry when you receive negative comments
As your brand grows, you will receive both positive and negative feedback.

Remember, negative feedback is there to help you improve.

Deal with them with an open mind and try to solve the problem rather than attacking them.

Here is an example of a buyer who complained on Toblerone's Facebook page .

25 Things You Should Never Do on Social Media

Toblerone's response?

25 Things You Should Never Do on Social Media

When you make a genuine effort to help customers with their problems, you appease customers and receive input into improving your brand.

5. Skipping the editing process
Before posting anything on social media, edit it heavily.

Typos and grammar mistakes will be noticed and will not do your brand any good.

6. Failure to correct errors
No matter how strict you are with your rules and guidelines, mistakes will creep in from time to time (because we're all human, right?).

When they do, resolve them tactfully. You can even use a little humor.