Many people use them separately

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SEO and SEM are the two main strategies for generating traffic from Google. or only one. It is better to combine them because together they generate more traffic than separately. Just as an introduction, SEM stands for “Search Engine Marketing” and while it should apply to any search engine marketing strategy, in the industry it is used for paid advertising campaigns, usually those referring to Google Ads. On the other hand SEO stands for “Search Engine Optimization” which refers to campaigns whose objective is to optimize one or more pages of a site so that Google lists that page organically in the natural search results.


SEO and SEM: Should they be done together usa whatsapp number data or separately? Since both strategies get a site to appear in Google search results, with SEM in the advertising section and SEO in the organic results section, there is a controversy about whether SEO and SEM should be done together or separately. In this article we share 3 tips to know which campaign to use . Those of us who are in favor of it argue that the dual strategy simply provides more paths to the site. Since both are search engine strategies, when a person finds the site on Google and attracts a visitor, this person had an intention that led him to do a search and the result generated a visit to the site or landing page.