You can use email-only offers to reward subscribers and also attract more people to join your email list.
Let website visitors know that you offer “email only deals.” In other words, if they don’t subscribe, they won’t get the monthly coupon, free shipping offer, or any other incentives you might come up with.
Use enticing calls to action (CTAs) that emphasize the exclusive nature of these offers to encourage immediate subscriptions.
14. Add a call to action to sign up for your email list in all your emails and grow your list
You probably send dozens of emails a day. You send emails to potential customers who have reached out to you with questions, for example, or to vendors who might want to work with your business.
Each of these emails represents an opportunity you can use to get recipients to join your community.
In your email signature , include a call to action to sign up for your list. You can use a signature generator to create an eye-catching email signature with clickable CTA buttons. Make sure you mention the motivation and keep the CTA short and sweet.
In addition to your email signature, you can also include calls to action with a sign-up link in your emails so that recipients can opt-in to your email list. You can include a short note asking recipients to subscribe to receive more updates, offers, or information related to the topic of your message.
For example, MailNinja includes a sign-up button in this email to collect emails from interested customers to get truemoney database a content calendar for their email marketing campaigns.
Email MailNinja
Image via Really Good Emails
Encourage your list to forward your emails and grow your list for free
You can grow your email list if your existing subscribers forward your emails to their friends, family, and colleagues.
When your subscribers share your content with others who might find value in your content, it serves as a form of social proof and word-of-mouth marketing.
To encourage email forwarding, you can include a clear call to action in your marketing emails and encourage recipients to share the content with others who might find it valuable.
It could look something like this:
"Do you know anyone else who would like to receive similar emails? Forward this email to them and encourage them to sign up.