What is the purpose of brand quizzes?
To educate and engage customers in an interactive and shareable format about products, services, and company values to ultimately build affinity and trust.
What types of brand quiz questions work best?
Product use cases, feature differentiation, company trivia, personality matches, and assessing customer pain points to map offerings.
Should branded quizzes allow for lead capture?
Yes, offering quiz results or a coupon code in exchange for an email signup captures a valuable sales opportunity through a soft engagement approach.
Where should branded quizzes be hosted?
Directly on the company website, linked in blogs/social cambodia telegram data posts, or via dedicated quiz apps that allow for lead tracking and conversion.
How can branded quizzes drive traffic?
Engaging quiz topics that captivate audiences and encourage social sharing can significantly amplify website visitors and sales funnels.
What type of questions should I include in a brand quiz?
You can include a combination of questions, such as multiple choice questions about your products, true or false statements about your brand values, or image-based questions related to your brand imagery. Make sure the questions align with your brand messaging.
Which is the best free software to create a branded quiz?
Google Forms or OnlineExamMaker. While Google Forms is widely used, OnlineExamMaker offers more advanced features such as adding videos, generating QR codes, and multiple question types.
How can I promote my branded quiz?
Use social media channels, email newsletters, and your brand website to promote the quiz. Consider using targeted ads to reach a wider audience. Encourage participants to share their quiz results on social media, creating organic visibility.
Frequently asked questions about the brand questionnaire
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