What you should do instead is:

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Even if Anna is currently on vacation in Costa Rica, we bet she’ll smile when a cold Canadian winter is mentioned. And the rest depends on the person’s personality, temper, and mood that day.

In the end, personalization is about differentiating yourself from the generic messages flooding your prospects’ inboxes. And if you can get them to relate to what you’re talking about, you’re on the right track.

6. Monitor Your Sending Metrics
Keep an eye on your email delivery metrics, such as open, click-through rates, response rates, and bounce rates. Analyze these metrics to identify any issues and adjust your email strategy.

Remember, when your email metrics don’t look venezuela telegram data good, don’t try to “improve” them with higher volumes. This won't resolve the issue and could potentially lead to further complications.


See which emails have better metrics than your average results
Analyze why they have them
Build that into your email strategy
Enhance your delivery stats by sending content that entertains your audience and leaves a lasting impact. A great example is Louis Grenier’s newsletter, where he delights thousands of subscribers with fun, unconventional, and memorable content.