AI today can perform many tasks: from data analysis to content creation. This allows to significantly simplify and speed up various processes that are necessary for the work of marketing companies.
What tasks can marketers delegate to neural networks?
Data analysis . A significant part of the work of agencies is focused on determining what prevents clients from getting more leads and increasing sales. It is necessary to monitor competitors, analyze and optimize the work of the site and social networks. A person can do all this manually for a long time. Neural networks will cope with such tasks much faster. Here is an example of how artificial intelligence gets acquainted with reviews of the Ingate Group company, creates short summaries and describes the general impression of clients about the company.
Analysis of reviews using neural networks
Analysis of reviews using neural networks
Automation . Artificial intelligence also copes well with nigeria telegram data collecting information. Doing such work manually takes a long time, and there is a risk of making a mistake. Using scripts, you can teach neural networks to collect data.
Organization of work within the company. For example, Ingate Group has its ownAI assistant Varya, which not only answers abstract questions and helps generate content, but also stores information about scheduled meetings, colleagues, coordinates project groups, analyzes the work of teams and much more.
Neural networks in the work of a marketer
Marketing companies produce materials that are necessary to promote clients. Content can be different, its format depends on what product and on what platform it is being promoted. Let's talk in more detail about what exactly artificial intelligence can do and how useful it can be for a marketing company.
Promotion plan . This is a schedule that specifies the dates and topics of publications, as well as their format and features. Creating such a plan is the basis for promotion. This task can be delegated to artificial intelligence. If you want to get an optimized schedule, then upload data to the neural network about what publications were before and how often they were published, and also offer information about competitors. Based on this, the AI will create a plan for the period that you specify. In this case, the advantage of working with a neural network is that you can influence the results: set the number of posts and topics in advance or ask the artificial intelligence to think through everything on its own.
What kind of content can neural networks create?
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