Most SaaS businesses conduct content audits twice yearly.

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A 2023 research found that 38% of SaaS companies conduct content audits twice a year, whereas 21% of companies conduct these audits more than three times a year.

Here’s where the remaining percentage goes:

21% of SaaS businesses conduct content audits once a year.
14% of them never conduct audits.
6% of them conduct an audit once every 2-3 years.
16. SaaS, as an industry, is considered super lucrative to affiliate marketers.
According to the Influencer Marketing Hub, the affiliate commission bahrain mobile numbers list rate for SaaS, as a product category, is anywhere between 20-70%. This is much higher than other product categories, such as business, fashion, finance, e-learning, fitness, etc.

Influencer Marketing Hub's findings on the commission rate for affiliates
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Wrapping up
In this piece, we uncovered the state of marketing when it comes to SaaS business. We dug deep into SaaS marketing statistics about content marketing budgets, the success rate of marketing strategies, the use of AI in marketing, growth drivers, etc.

On that note, I hope you liked the listicle of SaaS marketing statistics, and if you’d like to gain more insights like these from me, you can opt to subscribe to my SEO Power Plays newsletter, and I’ll be sending insights about SaaS marketing and SEO directly to your inbox.
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