Implementing the PDCA cycle to make improvements

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Mobile payment apps can also be equipped with features such as "displaying past purchasing history" and "displaying recommended products based on history," which helps to improve the customer experience. Points to note when incorporating OMO Points to note when incorporating OMO When actually implementing OMO, please pay attention to the following points. It is costly and time-consuming to build a new system It takes time for the measures to have an effect May not be suitable for some industries or business types Implementing OMO requires building a system for managing customer information, developing an app, and managing data.


Companies with no experience in managing or managing bulgaria telegram database customer information will face a very high hurdle. In addition, since it is necessary to link online and offline, it will also require the effort of changing the business operations of physical stores. Because you are working on complex tasks like those listed above, it will take some time before you see results. In order to provide the best possible customer experience and turn them into fans, it is essential to take the time to put in place a system and repeatedly brush it up.


In addition, there are cases where it is difficult to adopt OMO depending on the industry or business type. Because OMO is premised on the "combination of online and offline," it will be difficult to implement in industries that only have physical stores. What needs to be done to adopt OMO and get results What needs to be done to adopt OMO and get results To adopt OMO and achieve concrete results, your company should prepare the following: Design multiple channels to increase customer contact points Striving to create a brick-and-mortar store that can provide a quality customer experience Developing human resources who can understand and operate the OMO system Centrally manage customer information using CRM systems, SFA, etc.