A wide range of measures can be implemented to suit the needs of each customer

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In order to smoothly carry out these daily tasks, it is important to use a CRM system to make them as efficient as possible. [Related article] Why is a CRM system important for customer management in the apparel industry? Explaining the benefits of implementation, how to choose, and success stories [Related article] What are the benefits of implementing CRM? We also explain the disadvantages and how to choose one. How to use CRM to increase customer satisfaction and encourage continued use How to use CRM to increase customer satisfaction and encourage continued use Analyze needs and trends based on collected data! This document introduces operational know-how for customer management aimed at improving customer satisfaction.


Download the document CRM System Features for the qatar telegram database Retail Industry CRM System Features for the Retail Industry The main features of a CRM system that can be used in the retail industry include: Customer information management function Inquiry management function Survey feature Customer data extraction function Email marketing and LINE delivery functions For other specific measures, please see below. [Related article] How to proceed with CRM measures? Recommended methods and key points for success explained with examples! Customer information management function Customer information management functions are essential not only in the retail industry but also when implementing appropriate marketing strategies and product development.


In the retail industry, the following information is managed: Basic information such as name, address, contact information, age, and gender Purchase history at stores and on e-commerce sites Number of visits to the store Total purchase price Interacting with customers in store History of inquiries to EC sites Customer points information Based on the above information, we will consider in-store proposals and marketing measures on the e-commerce site. Inquiry management function Inquiries may come to the store via forms or emails.