Promoting new e-books through targeted emails

[Rakibul200]

Take a look at the following illustration: app what the above clearly shows is that an email campaign can support both re-engagement and user acquisition (driving your web users to download your app). If your users have the app installed they’ll go straight to the relevant app screen. If not, they’ll go to the app store where they can download the app and then get the relevant content for a great first time experience interacting with your app.

Pass more data in the link to enable instagram data true personalization: by adding a parameter you want to the link – where the users came from, what they clicked on, which campaign, and even who they are – you will be able to personalize the app screen and drive user engagement through the roof. Since the app store strips this data, the app can “ask” the deep link provider for this data and it remembers the path (which campaign, which network, which params etc.

), sending it back to the app in real time so it can show the personalized app screen upon launch. For example, if you’ve configured the smart deep link with a [name] Parameter, the field can be populated with the user’s name (assuming, for example, that the email automation provider has a list of names it can associate with each email). Ultimately, your spring sale email campaign can direct a user to open a landing page that says, ‘hi mike, take advantage of our off spring sale’, which is far more engaging than a screen that does not include this personal offer.