Also, creating content in different formats will help you in its promotion. For example, a large article is not suitable for reposting on social networks, unlike a video or infographics. Or for the same Pinterest, infographics are definitely the best choice.
Another great tactic for successful content marketing is to create content on topics that are yet to become trending.
There are only two questions that should concern you here:
Where to get topics with potential?
What to do with them?
We will answer these two questions in this chapter.
Google Trends
The easiest way to find a topic that is just gaining a gambling data mexico phone number is to use the Gooel Trends service. The service literally in real time determines whether the demand for a key phrase is growing or falling.
Chart in Google Trends
Chart in Google Trends
If you are well versed in the niche in which you create content, then you should have a rough idea of what is just beginning to excite users and check your guess through Google Trends.
There are other trending services out there, but they all use Google Trends data.
Here in Russia, Yandex.Wordstat works well, but it has a significant drawback. If the topic is completely new, it will show zero frequency for it, because it shows data only for the last 30 days.
Example of a query in Wordstat
Example of a query in Wordstat
Overall, again, if you know your niche, these two tools will be enough to find and predict trending topics.
What to do next
Oddly enough - create content. It is best if you create content using the tips and tactics we wrote above: make epic and multi-format content.
This way, you will be ready for a trending topic, not only on your website, but also on social networks and YouTube.