It is generally not advisable to use all caps

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On the contrary, it shows how they feel about the product with a touch of humor. 2.- Chicmarket humor in chicmarket email marketing campaigns Chicmarket, on the other hand, uses humor in its Easter email marketing campaigns. In this case, it presents its product with a funny copy: “These deals are cracking,” accompanied by an image that automatically conveys humor if linked to that wordplay. In addition, a funny CTA “Get to crackin'” is also included. However, not all of your customers will have the same sense of humor, so it won't resonate with all of them equally. That's why you need to be very careful about the message you send to each segment of your database . 3.- BarkBox Humor in barkbox email marketing campaigns BarkBox stands out for having a natural aptitude for using words and ideas in a quick and intuitive way in order to include humor in email marketing campaigns.


In this case, it's important to emphasize the crypto investors email database subject line . of joy in the reader and entices them to open the email. There are three things that make this subject line powerful: The subject line stands out because it is in all caps .as it gives the impression that you are shouting at the reader. However, it worked here because it is a reference to a popular and well-known song that is actually “ shouted ” when sung. Both the subject matter and the song are relevant to the brand because Barkbox is marketed to dog owners. The subject is relevant to the email. That is, it is related to the content presented below. 4.- Modcloth humor in halloween email marketing campaigns For more inspiration on how to apply humor to your email marketing campaigns, check out Modcloth’s Halloween piece .