Page 1 of 1

4 types of content to boost your IGTV channel and build a loyal audience

Posted: Tue Jan 21, 2025 3:55 am
by Fgjklf
IGTV has the potential to be your next big marketing channel. And we can say this for several reasons, in addition to the growing demand for video content that we have seen .

Check out some reasons to create a channel today!

Scope
Instagram has over 1 billion users, half of whom access the network every day . IGTV is gaining traction, which means that a large portion of this massive traffic will increasingly be directed to its channels.

IGTV's discovery system is similar to that of a TV, where you change channels and discover new programs.

So, if you want to increase your brand's reach and gain more followers on Instagram , IGTV is the perfect strategy for you to be discovered and better engage your audience .

Engagement
Engagement is worth its weight in gold in any investment you make in the online world.

It’s no coincidence that engagement is what separates the person who sees your message and ignores it from the person who really cares about what you have to say. And video content, in general, engages very well.

So, there is no reason to stop taking advantage of this marketing channel that is only growing on Instagram.

Resources
In your IGTV videos, which can last up to 10 minutes (1 hour for verified and very popular accounts), you can insert one or more links to direct traffic to your website or another channel.

Additionally, IGTV videos can be viewed on computers, even if you don't have one. This means you can post to IGTV and then promote it on your blog without any downside.

4 types of content to boost your IGTV channel and build a loyal audience
One of the basic premises for having a successful IGTV pastors in the us email list channel is getting the content right. Since the range of options is so vast, it can be difficult to choose the best strategy.

To do this, it is important that you understand what type of interaction your persona has with the social network. In addition, it is important to produce content that is aligned with their expectations.

We’ve selected 4 types of content that are all about Instagram’s format and audience. Check out what they are and how they can help boost your channel!

1. Behind the scenes
Showing behind the scenes is always a good way to keep the public aware of what your company is doing and create a community of fans, rather than just customers.

Behind-the-scenes videos appeal to the sense of belonging and exclusivity that people love so much.

This promotes engagement and increases the chances of your videos being successful on an ongoing basis, not just once.