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Google experiments with new advertising formats

Posted: Sat Jan 18, 2025 10:20 am
by asimd23
The search engine and internet advertising giant continues to investigate advertising formats in search of effectiveness. The search engine has offered its advertising partners a test version of a new format, Google product ads beta.

The format consists of product listings gambling data vietnam offered to users when they search for specific products on Google. These listings would be inserted at the expense of advertisers. According to an email published by the Blogoscoped blog , “by participating in the Google Affiliate Network product ads beta program, you will be able to promote your products to users who are actively searching for your products and pay only when the user makes a purchase on your website.”

Product listings would appear as sponsored links do today and would include useful information such as price or product photos. These are similar features to those offered by the specific Google Product Search search engine , but extrapolated to the general search engine.

With the beta version of the program, Google wants to find out which formats are the most effective. Another novelty is the payment model, which is only made for conversions and purchases made, and not for clicks. The beta version is available on Google US.