What is meant by 'open' remains unclear here, but let us extend the line of the new way of working to education (for work), which then forms part of the ecosystem. Number 6 of the 11 principles from Marshall's Digital Workplace Manifesto states: Learning is good for me and the company. Give me the opportunity to acquire knowledge from outside and in, and the chance to use it well. Dawson says that a lot happens informally. Most useful information does not come from an e-learning database.
Work should be more fun
What I heard a lot during this day is that working and learning should be more fun, easier, safer, more productive, more creative, with more responsibility and together with colleagues, customers or partners. What does that look like in practice? To illustrate that, it might be good to ask yourself what it is that makes work not fun. A lot of red tape around the primary process, from searching for information and colleagues to doing pointless double work, for example by losing document versions. Or think of missing meetings because the trains don't cooperate.
Because a social shell has formed around the intranet in recent years, many of these annoyances can be polished away: being in constant contact with each other, being able to quickly approach someone, being able to hold an idea against an entire theme group or being able to see notes directly via an app and respond to them.
The intranet as a digital workplace
Well, all these desires and tendencies are made possible by the intranet as a digital workplace. It must therefore be ' a pleasure to use ', according to Marshall's number 3. Paul Miller asks the audience what feeling their home evokes in them, with the result:
Lee Bryant adds to that story that SharePoint still manages to do the opposite instead of making work easier. The question now is of course why so many organizations build their intranet on this.
In any case, although the term digital workplace might suggest otherwise azerbaijan mobile phone number list there is more time and space for creativity for each individual. This takes place via various internal or external networks, through which a lot of knowledge enters the ecosystem and – to name a few – innovation goes out, visible to the whole world. “ Work doesn't stop at the firewall “, Marshalls nr 8. And Dawson: “ Push up the boundaries of the intranet to be able to explore .”
Photo courtesy of Fotolia.
Photo courtesy of Fotolia.
Does it happen automatically?
Once a social intranet is up and running, does it all happen automatically? Dawson quotes Einstein: “ We have a choice .” And that doesn’t make it any easier.
“ There are so many opportunities to create value in organizations, but how do we fill in? ” In other words: no, it doesn’t happen automatically. Many conditions have to be met, which always start with the organizational culture and leadership. And making the right choices and being on the same page with the rest of the organization. Point 2 (on management) of Marshall’s Principles states: manage the outcome, not the process . And therefore: work out loud, be visible, use microblogging tools .
A tip from Marshall: use one intranet. “Collaboration only works if we do it the same way.” Many companies use multiple intranets. You would say 'that doesn't exist', but the proof of this was immediately provided during the breakout session of ABN Amro . At the time of the 'merger' with Fortis in 2010, ABN Amro had no less than 14 (!) intranets.
Intranet as internet?
By the way: we don't need to talk about the issue of terms like intranet or digital workplace anymore. It simply doesn't matter. Eventually everything will end up under one 'canopy', just like the internet is now one whole of billions of separate pieces. Because let's face it, says Marshall: " 20 years ago I worked on an intranet for the first time, which has been around almost as long as the internet itself (20 years). But it has definitely not developed that way."
You would think that without an intranet 'as a natural membrane over the ecosystem' your work would not be fun. What do you think about that?
Photo intro courtesy of Fotolia.