Page 1 of 1

to meet them. Even if, at first glance,

Posted: Wed Jan 08, 2025 3:07 am
by tanjimajuha20
This is the strategy on which to focus the most efforts during a marketing campaign: knowing the demands of a customer group, and doing everything the expectations are beyond what the establishment usually offers, you have to dare to go outside this zone to seek a share of the financial market to which the usual offer did not have access. This could be offering bank accounts for the youngest, with parental control why not. Exploring family savings to offer cameroon phone data more attractive loans or innovative repayment methods, or finally wealth management services with concierge and advantages for the wealthiest customers if they are part of your target clientele. In any case, this will create a stronger relationship with the clientele who will not find elsewhere what the banking marketing campaign promises. Adaptation and originality are the key words of this first strategy.

Strategy 2: Exploit new technologies
Bank branding has come a long way in the last 20 years. Gone are the days of austere, cold branches with stone walls and armoured doors, and the queues at the counters to access an advisor for a service or information. New technologies such as 5G and smartphones have allowed many banking institutions to be completely online . In addition to surfing on a more modern brand image during marketing campaigns, this allows for a better customer experience, better availability and foolproof accessibility, which can go up to 24/7 for premium services . This is a winning strategy that should not be overlooked.