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While your LinkedIn marketing strategy

Posted: Tue Jan 07, 2025 4:26 am
by zihadhosenjm55
While your LinkedIn marketing strategy will highly depend on your industry, goals, or business type (ex. Are you a company or an individual?), there are still some general tips and advice that you should keep in mind if you want to succeed on LinkedIn. These are:

Use images in your posts
Posts with images are always a hit for any social media platform, and LinkedIn is no exception. Studies show that using images on LinkedIn results in a 98% higher comment rate and is 2x more engaging than text-only posts.

The same goes for your ads. Using a 1200 x 627 image ad bahrain telegram you a 38% higher click-through rate.


Using more images also increases its effectiveness. Studies show that posts with 4 images are 4x more engaging while those with 8 images are 10x more engaging. That’s a great sign to start using more carousel ads or collages on LinkedIn!

Use videos as well
Let’s not forget videos. This format still reigns supreme over the others, even on LinkedIn.

Research shows that videos get 5x more engagement and that users will engage 3x longer with a video ad compared to other ad types. Surveys also show that LinkedIn audiences are 20x more likely to share a video than any post type.