The counter-Tour de France:
Posted: Mon Jan 06, 2025 9:19 am
What are Internet users’ search intentions for the Tour?
Keyword analysis is an important element in understanding the behavior of Internet users on a website. For letour.fr, we identified the most searched and popular keywords. At the top of the list, we find, unsurprisingly, keywords such as "tour de France", "étape du tour", "ranking tour de France" and "yellow jersey".
Access, location, steps: how does the Internet user organize himself?
Semrush also allows us to see the geographic searches performed on LeTour.fr. We discovered that stage cities and the names of the riders are the most frequent queries. From a geographic point of view, Internet users are mainly looking for access information on the cities hosting the Tour de France, or the best places to see the peloton pass by.
We also conducted a geographic search to determine jordan phone data which regions were the most active on letour.fr. Our results indicate that the regions of Île-de-France and Auvergne-Rhône-Alpes are the most active on the site. In addition, we found that Internet users in large cities such as Paris and Lyon were the most active in terms of searches.
Every year, fans seek out all sorts of information about the race: from live results to detailed analysis of individual runners, and of course, unusual facts, bloopers and other more or less funny falls.
Crashes are an integral part of the Tour de France and are often a major concern for riders and their teams. As a result, crash-related searches are common during the competition. “Tour de France crash” is the most popular search in France during the competition period. Related searches include queries such as “Impressive Tour de France crash” or “Unusual Tour de France crash”. People are looking for the most spectacular and unexpected videos of riders crashing during the competition.
Bloopers are also a popular search related to the Tour de France. Blooper moments are often an opportunity to see the riders from a different perspective and discover their lighter side. Related searches include queries such as “tour de france bloopers”, “tour de france bloopers 2021”, or “tour de france bloopers 2022”.
Keyword analysis is an important element in understanding the behavior of Internet users on a website. For letour.fr, we identified the most searched and popular keywords. At the top of the list, we find, unsurprisingly, keywords such as "tour de France", "étape du tour", "ranking tour de France" and "yellow jersey".
Access, location, steps: how does the Internet user organize himself?
Semrush also allows us to see the geographic searches performed on LeTour.fr. We discovered that stage cities and the names of the riders are the most frequent queries. From a geographic point of view, Internet users are mainly looking for access information on the cities hosting the Tour de France, or the best places to see the peloton pass by.
We also conducted a geographic search to determine jordan phone data which regions were the most active on letour.fr. Our results indicate that the regions of Île-de-France and Auvergne-Rhône-Alpes are the most active on the site. In addition, we found that Internet users in large cities such as Paris and Lyon were the most active in terms of searches.
Every year, fans seek out all sorts of information about the race: from live results to detailed analysis of individual runners, and of course, unusual facts, bloopers and other more or less funny falls.
Crashes are an integral part of the Tour de France and are often a major concern for riders and their teams. As a result, crash-related searches are common during the competition. “Tour de France crash” is the most popular search in France during the competition period. Related searches include queries such as “Impressive Tour de France crash” or “Unusual Tour de France crash”. People are looking for the most spectacular and unexpected videos of riders crashing during the competition.
Bloopers are also a popular search related to the Tour de France. Blooper moments are often an opportunity to see the riders from a different perspective and discover their lighter side. Related searches include queries such as “tour de france bloopers”, “tour de france bloopers 2021”, or “tour de france bloopers 2022”.