How Shou Zi Chew became the CEO of TikTok
Posted: Mon Jan 06, 2025 6:59 am
Shou Zi Chew’s arrival at TikTok came at a critical time for the company, facing the threat of a ban in the United States and growing international mistrust. Chew took over as CEO amid global scrutiny over the app’s privacy and security practices, as well as its alleged ties to the Chinese government.
Upon taking over TikTok in March 2021, Chew faced one of his biggest challenges: proving TikTok’s independence from its Chinese parent company, ByteDance, and defending it from accusations that it poses a threat to U.S. national security . Under his leadership, the company has sought to display transparency and autonomy, moving away from the perception of being an extension of Chinese interests.
His rise to public visibility included a public relations bahamas number data strategy that took him to high-profile events such as the Met Gala in New York, while he sought to humanize his image through a personal account on TikTok. This strategy sought to connect with users and American legislators, highlighting the positive aspects of the platform and seeking public support. He has almost 4 million followers on TikTok. He usually makes videos testing effects from the app itself, templates from the CapCut video editor , videos of his travels and with his family.
Chew has emphasized his Singaporean nationality as a way to differentiate TikTok from its ties to China. However, his ability to influence policies and regulations affecting TikTok remains a challenge due to the corporate structure and geopolitical concerns surrounding parent company ByteDance.
Upon taking over TikTok in March 2021, Chew faced one of his biggest challenges: proving TikTok’s independence from its Chinese parent company, ByteDance, and defending it from accusations that it poses a threat to U.S. national security . Under his leadership, the company has sought to display transparency and autonomy, moving away from the perception of being an extension of Chinese interests.
His rise to public visibility included a public relations bahamas number data strategy that took him to high-profile events such as the Met Gala in New York, while he sought to humanize his image through a personal account on TikTok. This strategy sought to connect with users and American legislators, highlighting the positive aspects of the platform and seeking public support. He has almost 4 million followers on TikTok. He usually makes videos testing effects from the app itself, templates from the CapCut video editor , videos of his travels and with his family.
Chew has emphasized his Singaporean nationality as a way to differentiate TikTok from its ties to China. However, his ability to influence policies and regulations affecting TikTok remains a challenge due to the corporate structure and geopolitical concerns surrounding parent company ByteDance.