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How to achieve successful chat routing for your sales and customer support teams?

Posted: Sat Dec 28, 2024 5:51 am
by Sticking
Many companies have multiple teams to support customers , between these teams we sometimes have the sales and support teams. Creating a path or a communication route with their customers is a challenge that they must then face.

To be able to implement this type of strategies, it is necessary to have tools or platforms specialized in customer support and that allow this type of functionality. Among these platforms, then, we have Callbell .

Today we will see for this purpose, business owner database we will see how to make a chat routing that works with this tool .

What is chat routing?

Chat routing is a process through which a conversation from a lead or customer of a company passes to speak with a corresponding person or team. That is, it is the process in which a conversation is diverted to a specific team or person according to the particularity of the case.

In these types of conversations, routing must be instantaneous and speed makes the difference.

How it works

For the router to start working it is necessary for a user to initiate a conversation with the company, for this it will be enough to click on a button, in a widget or to register in the platform and initiate the conversation with the support.

The idea behind this type of initiative is to make it easier for the customer to communicate with the team that will provide a solution to their concern.

When a customer or potential customer initiates a conversation, the most important thing is the information. For this, the routing system has the heavy task of gathering most of the information to be able to make the routing, that is, data such as name, age, place of residence, the problem encountered and other additional questions can be recorded in order to offer a perfect, personalized routing and reduce the response time.