Plus, It Shows Purchase Intent. Steps to Achieving Good Email Open Rates Steps to Set Realistic Goals to Increase Email Open Rates One Problem We See Often is Unreasonable Expectations. If You Are a New Company, You Can’t Expect to Collect , Email Addresses in the Next Month and Get a Open Rate. This is Almost Impossible. Set Realistic Goals So You Can Work Toward Something You Can Achieve. Step : Graph the Email Metric Rate for the Past Few Quarters Historical Data is a Great Place to Start.
If You’re Already Tracking Your bulgaria phone number library Email Metrics Over Time, You Can Identify Trends . Export the Data to a Spreadsheet. You Can Also Create Charts to Help You See Them More Clearly. It All Depends on How You Best Handle the Data. Step : Identify Good or Bad Email Outliers Every Email You Send Will Have a Different Open Rate. What You’re Looking for Are the Outliers.
Let's Say You Have an Email With an Open Rate of . That's Impressive. But Why is It So Successful? Check the Subject Line, Offer, Power Words , and Other Features That Might Help You Replicate Its Success. Likewise, if Only of Your Subscribers Open One of Your Emails, Find Out Why It Failed. Compare It to “good” Emails So You Don’t Make Similar Mistakes in the Future. Step : Check for Patterns That Can Be Used for Future Activities Patterns Are Extremely Useful.