While you can certainly add products
Posted: Tue Dec 24, 2024 5:04 am
While you can certainly add products and services over time (as you build up an audience), you don’t need anything other than your blog in order to get started on audience-building.
People often choose a blog name and just start writing content about their passions at first. Then after they’ve truly found their audience, they can work to develop products or services that resonate with them. Things their readers will actually want to buy.
You can also start making money from a blog without your own products or services, but more on that in a minute.
Why people start blogs (instead of websites)
Websites are great for an already established business.
They are not as great for someone just starting out that doesn’t afghanistan phone number material have a product or service to offer (let alone an audience to market to).
If you’re a wedding photographer, you can certainly start out with a static website, rather than a blog. But the fact is, that you already have an established business. You can create pages that outline your hours and services—and eventually use your website to attract new clients.
However, if you don’t have a product or service, it’s much better to start with blogging.
Perhaps you want to share your love of French cooking with the world. You don’t have a cookbook, you haven’t created a cooking course (yet), so you start sharing all of your favorite recipes, photos and recommendations on your blog.
My girlfriend Anjelica is taking this approach with her blog, Vegan Anj, where she’s sharing content like her journey through a comprehensive vegan cooking course, city guides like her vegan Chicago roundup and lists of the best vegan restaurants in Los Angeles. She’s building up her base of content and the business model will unfold in time as traffic flows in and creates more opportunities. I’ll soon be taking a similar approach with my own food blog, VeganTable.
You can draw in an audience through social networks like Pinterest and begin to collect email subscribers and generate repeat readers to learn from. I talk a lot more about finding your target audience and getting readers to your site in my guide about how to promote your blog and throughout my various blogging books.
The basics of making money blogging (vs through a website)
Now to the nuts and bolts—how websites make money versus how blogs make money.
People often choose a blog name and just start writing content about their passions at first. Then after they’ve truly found their audience, they can work to develop products or services that resonate with them. Things their readers will actually want to buy.
You can also start making money from a blog without your own products or services, but more on that in a minute.
Why people start blogs (instead of websites)
Websites are great for an already established business.
They are not as great for someone just starting out that doesn’t afghanistan phone number material have a product or service to offer (let alone an audience to market to).
If you’re a wedding photographer, you can certainly start out with a static website, rather than a blog. But the fact is, that you already have an established business. You can create pages that outline your hours and services—and eventually use your website to attract new clients.
However, if you don’t have a product or service, it’s much better to start with blogging.
Perhaps you want to share your love of French cooking with the world. You don’t have a cookbook, you haven’t created a cooking course (yet), so you start sharing all of your favorite recipes, photos and recommendations on your blog.
My girlfriend Anjelica is taking this approach with her blog, Vegan Anj, where she’s sharing content like her journey through a comprehensive vegan cooking course, city guides like her vegan Chicago roundup and lists of the best vegan restaurants in Los Angeles. She’s building up her base of content and the business model will unfold in time as traffic flows in and creates more opportunities. I’ll soon be taking a similar approach with my own food blog, VeganTable.
You can draw in an audience through social networks like Pinterest and begin to collect email subscribers and generate repeat readers to learn from. I talk a lot more about finding your target audience and getting readers to your site in my guide about how to promote your blog and throughout my various blogging books.
The basics of making money blogging (vs through a website)
Now to the nuts and bolts—how websites make money versus how blogs make money.