How Sales Work
Posted: Sat Apr 19, 2025 7:12 am
In the case of ZooMag.ru, Yula has an advantage — the product is immediately visible to a large number of interested people. For example, the ZooMag.ru community on VK has about 4,000 people from all over Russia, of which about 500 are active users. The online store operates only in Moscow and the Moscow region — the circle of potential buyers is narrowing.
Yula covers everyone, there are several million users. Even if you select users only from Moscow and the region, there will still be many more clients than in the VK community. This is a hot audience, which has formed a demand, which knows what it is looking for.
Purchase via message
When you click on a product, a "write" button appears, which viber data redirects the buyer to the Multimarket chat. The buyer writes a request or clarifies details. If the purchase is made on the VK platform, you can pay for it using VK Pay. On Odnoklassniki and Yula, the buyer and seller agree on payment in the chat.
You can't leave a link to your store's website in the product description in advance — that's Yula's policy. But the manager can send a link in the chat. The buyer will follow it and pay for the product on the store's website. You can set up a welcome letter so that the buyer doesn't have to start the conversation first.
Yula covers everyone, there are several million users. Even if you select users only from Moscow and the region, there will still be many more clients than in the VK community. This is a hot audience, which has formed a demand, which knows what it is looking for.
Purchase via message
When you click on a product, a "write" button appears, which viber data redirects the buyer to the Multimarket chat. The buyer writes a request or clarifies details. If the purchase is made on the VK platform, you can pay for it using VK Pay. On Odnoklassniki and Yula, the buyer and seller agree on payment in the chat.
You can't leave a link to your store's website in the product description in advance — that's Yula's policy. But the manager can send a link in the chat. The buyer will follow it and pay for the product on the store's website. You can set up a welcome letter so that the buyer doesn't have to start the conversation first.