6 Ideas for Unobtrusive Store Promotion on Instagram
Posted: Mon Dec 23, 2024 9:35 am
You can tag popular geolocations under your posts: cafes, restaurants, shops, creative spaces, etc. This way, your publications can be found by people who are subscribed to these establishments or who are looking for them.
You can also leave reviews of products saudi mobile phone number and services in other companies' accounts. Users, after reading them, often visit the authors' pages.
Take part in offline Instagram meetups
6 Ideas for Unobtrusive Store Promotion on Instagram
Instamites are thematic meetings of social network users that take place annually all over the world. There are people everywhere who organize them. If there is none in your city, you can take on this function yourself.
The meeting should have some topic, you can come up with a hashtag for it, so that later you can make publications with it. In addition, you can become an instamit sponsor. All this will allow you to introduce your store to a wide audience.
Leave comments under posts by celebrities, major bloggers, etc.
By leaving interesting comments on posts by popular characters, companies, and places, you can attract additional attention from the audience. The topic in which you join the discussion should be relevant and interesting to many, then people will want to read other people's comments. In addition, it is advisable to participate in the discussion of issues where you can demonstrate your professional expertise and gain authority among users.
Read also!
"Online store on Instagram: from idea to implementation"
Read more
Do mutual PR
For mutual PR, you need to find an account with a similar target audience and approximately the same number of subscribers. The essence of the event is to "exchange" them. Partners advertise each other in their profiles according to a previously created technical task. This is one of the most popular promotion methods today, since it is free and does not require a lot of time and effort.
For example, how to promote a clothing store on Instagram using mutual PR? You can approach a store that sells shoes and has approximately the same target audience with a proposal for cooperation. By telling about each other in posts or stories, you can acquire new subscribers. Here you need to understand that the account should not be your direct competitor, the areas of activity should be related.
When choosing an account, you need to analyze the activity of subscribers, it is important to find a profile with a live, non-fake audience that can replenish your client base. You can ask the owner for account statistics to make sure that the choice is correct.
When searching, it's useful to look at what accounts your own followers are following. Among them, you can find interesting options for mutual PR.
If you don't have the time or desire to search for such partners on your own, you can use services that specialize in this: Commenter 2000, Epicstars, inblogs. They have the ability to select accounts based on certain criteria.
When agreeing on cooperation, a number of key issues need to be discussed.
Date of publication of posts . You shouldn't advertise each other on the same day - it's better to separate publications by time, it will look more organic.
Choosing a photo for a post . The image is very important, so it is worth discussing in advance whether it will be a repost from your account or a unique photo that matches the topic of the publication.
Post text . Partners can write texts themselves and exchange them. This approach ensures that all the necessary information will be conveyed to the audience. You can do it differently: tell your partner your wishes for the text and receive material written in the author's style. Such text will look more organic in someone else's account. But in this case, it is advisable to agree on it before publication.
The price of cooperation. As a rule, mutual PR is free, but it is advisable to clarify this in advance.
Good mutual PR looks like a personal recommendation, so posts and stories should be made sincerely and from the heart - so that the audience is interested. When people feel that this is just an advertisement "for exchange", it causes them more negative emotions, rather than a desire to go to the new profile and subscribe to it.
You can also leave reviews of products saudi mobile phone number and services in other companies' accounts. Users, after reading them, often visit the authors' pages.
Take part in offline Instagram meetups
6 Ideas for Unobtrusive Store Promotion on Instagram
Instamites are thematic meetings of social network users that take place annually all over the world. There are people everywhere who organize them. If there is none in your city, you can take on this function yourself.
The meeting should have some topic, you can come up with a hashtag for it, so that later you can make publications with it. In addition, you can become an instamit sponsor. All this will allow you to introduce your store to a wide audience.
Leave comments under posts by celebrities, major bloggers, etc.
By leaving interesting comments on posts by popular characters, companies, and places, you can attract additional attention from the audience. The topic in which you join the discussion should be relevant and interesting to many, then people will want to read other people's comments. In addition, it is advisable to participate in the discussion of issues where you can demonstrate your professional expertise and gain authority among users.
Read also!
"Online store on Instagram: from idea to implementation"
Read more
Do mutual PR
For mutual PR, you need to find an account with a similar target audience and approximately the same number of subscribers. The essence of the event is to "exchange" them. Partners advertise each other in their profiles according to a previously created technical task. This is one of the most popular promotion methods today, since it is free and does not require a lot of time and effort.
For example, how to promote a clothing store on Instagram using mutual PR? You can approach a store that sells shoes and has approximately the same target audience with a proposal for cooperation. By telling about each other in posts or stories, you can acquire new subscribers. Here you need to understand that the account should not be your direct competitor, the areas of activity should be related.
When choosing an account, you need to analyze the activity of subscribers, it is important to find a profile with a live, non-fake audience that can replenish your client base. You can ask the owner for account statistics to make sure that the choice is correct.
When searching, it's useful to look at what accounts your own followers are following. Among them, you can find interesting options for mutual PR.
If you don't have the time or desire to search for such partners on your own, you can use services that specialize in this: Commenter 2000, Epicstars, inblogs. They have the ability to select accounts based on certain criteria.
When agreeing on cooperation, a number of key issues need to be discussed.
Date of publication of posts . You shouldn't advertise each other on the same day - it's better to separate publications by time, it will look more organic.
Choosing a photo for a post . The image is very important, so it is worth discussing in advance whether it will be a repost from your account or a unique photo that matches the topic of the publication.
Post text . Partners can write texts themselves and exchange them. This approach ensures that all the necessary information will be conveyed to the audience. You can do it differently: tell your partner your wishes for the text and receive material written in the author's style. Such text will look more organic in someone else's account. But in this case, it is advisable to agree on it before publication.
The price of cooperation. As a rule, mutual PR is free, but it is advisable to clarify this in advance.
Good mutual PR looks like a personal recommendation, so posts and stories should be made sincerely and from the heart - so that the audience is interested. When people feel that this is just an advertisement "for exchange", it causes them more negative emotions, rather than a desire to go to the new profile and subscribe to it.