Case "2M GROUP"
Posted: Mon Dec 23, 2024 8:33 am
IP telephony for medicine: communication costs reduced by 75%.
The 2M GROUP company, our partner, works in the Far North. It is a real missionary of communication technologies. Thanks to their activities, various organizations and objects in the remote region reach a modern level. For example, 2 private clinics were equipped with UIS telephony with a service for telegram brazil amateur tracking calls from advertising channels (call tracking). As a result, in the 1st clinic, communication costs decreased by 75%, in the 2nd - by 69%. We will tell you about this today.
Problem
Content
Problem
UIS products used
Result
1st clinic
1. Unreasonably high communication costs:
calls from a third-party operator’s virtual PBX were redirected to an analog (“hardware”) PBX;
calls to numbers assigned to advertising sources had to be redirected to the clinic’s direct number;
The virtual PBX operators themselves had unreasonably high prices for their services.
2. Ineffective spending of the advertising budget. Complete chaos in understanding who is calling and where from, which advertising sources are effective and which are not. Third-party call tracking did not solve the problems.
3. Lack of understanding whether the call center is coping with the tasks.
In one of the clinics, in order to (pseudo-)save on outgoing calls, they called patients from a mobile phone.
The 2M GROUP company, our partner, works in the Far North. It is a real missionary of communication technologies. Thanks to their activities, various organizations and objects in the remote region reach a modern level. For example, 2 private clinics were equipped with UIS telephony with a service for telegram brazil amateur tracking calls from advertising channels (call tracking). As a result, in the 1st clinic, communication costs decreased by 75%, in the 2nd - by 69%. We will tell you about this today.
Problem
Content
Problem
UIS products used
Result
1st clinic
1. Unreasonably high communication costs:
calls from a third-party operator’s virtual PBX were redirected to an analog (“hardware”) PBX;
calls to numbers assigned to advertising sources had to be redirected to the clinic’s direct number;
The virtual PBX operators themselves had unreasonably high prices for their services.
2. Ineffective spending of the advertising budget. Complete chaos in understanding who is calling and where from, which advertising sources are effective and which are not. Third-party call tracking did not solve the problems.
3. Lack of understanding whether the call center is coping with the tasks.
In one of the clinics, in order to (pseudo-)save on outgoing calls, they called patients from a mobile phone.