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Leverage CRM and marketing automation integration

Posted: Mon Dec 23, 2024 8:15 am
o, between CRM vs. marketing automation, which is better? That’s precisely what we’re going to cover in this blog post. Keep reading to find out more!

Table of Contents
What is CRM?
What is marketing automation?
Benefits of a CRM
Benefits of marketing automation
What’s the difference between a CRM and marketing automation?
CRM vs. marketing automation: Which do you need?
Choose the right marketing CRM software
Nutshell is the ideal CRM for marketing automation integration
What is CRM?
CRM stands for customer relationship kuwait mobile number digits management. It refers to the process of using customer data to streamline the sales process and push prospects toward conversion. A CRM platform does exactly that—it gathers customer data from various external sources in one place.

It then helps you organize that customer data in meaningful ways and analyze it to learn about your audience. Some of the things CRMs can do include:

Generating reports from customer data
Allowing you to build and launch email campaigns
Automating day-to-day sales tasks
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