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The new design of McFIT gyms was exclusively previewed

Posted: Mon Dec 23, 2024 6:29 am
by phonedata
On the other hand, the deeper message was exactly that of taking care of yourself, dedicating time to your health and physical well-being. We wanted to convey the importance of creating moments in your day to do physical activity, a fundamental value for McFIT and the basis of this campaign.

through the campaign. What role does design play in the McFIT experience? (Spoilers for new designs are welcome)

Design plays a crucial role in czech republic reverse phone lookup the McFIT experience. Since we arrived in Italy, our spaces have undergone many evolutions. Initially, the design followed the “Home of Fitness” concept, created by German designer Michael Michalsky , characterized by an American loft style.

Over time, we have evolved our approach by focusing more and more on sustainability, using ecological materials such as wood and reducing the environmental impact through energy solutions such as photovoltaic panels.

The campaign previewed some elements of this new design, such as the wallpaper with motivational phrases that will be a common thread in our new McFIT 3.0 centers, making the spaces not only functional but also inspiring for those who train.