Kushambadzira KPIs Inobata Mabasa ese
Posted: Mon Dec 23, 2024 4:37 am
Iyo yekutanga yekushambadzira KPI iyo inowanzoteverwa nevatungamiriri ndeyeROI.ROI inopindura mubvunzo, "Ko mushandirapamwe kana zano rakaunza kukosha kwakawanda kudarika izvo kambani yaisa mari mariri?" Makambani mazhinji anosarudza kushambadzira ROI nekutsvaga mari, inova ndiyo metric chaiyo kune mazhinji Telemarketing Data ekushambadzira mishandirapamwe. Chii chinonzi "kudzoka" kunogona kuva kunonyengerahunhu marikumabasa ekuvaka brand.
R O I FORMULA
Kuti uverenge ROI yako yekushambadzira, iwe unofanirwa kutanga waona yako mambure emari:
Mari mu (gross revenue) - Mari yakashandiswa (yekutengesa mutengo) = Mambure emari
Kana uchinge wawana yako mambure emari, heino fomula yekuverenga ROI:
(Net mari / Mari yekushambadzira) x 100 = ROI muzana
Heino muenzaniso. Ngatitii wakashandisa madhora zana pakushambadzira uye wakagadzira madhora zana nemakumi mashanu mumari. ROI yako yaizova 50%. Hezvino zvinoita senge mune formula:
Kana usiri munhu wemasvomhu uye uchikwanisa' t remember to Please Regererai Tete Vangu Vanodikanwa Sally, musazvinetse. Hatichaita mamwe masvomhu kana mafomula kune yese yeblog ino.
Revenue Attribution
Revenue attributionzviyero izvo zvekutengesa zvekutengesa zvakakonzera kuvharwa zvibvumirano. Makambani anoshandisa mari inopihwa kuti aone kuti ndezvipi zvekushambadzira zvakaunza mari. Iyi KPI inokubatsira kuona kuti chii chakashanda uye chii chisina kushanda, saka iwe unogona kuita sarudzo dzakangwara kuenda kumberi apo iwe uchipeta pasi pane zvakaunzwa mhinduro.
R O I FORMULA
Kuti uverenge ROI yako yekushambadzira, iwe unofanirwa kutanga waona yako mambure emari:
Mari mu (gross revenue) - Mari yakashandiswa (yekutengesa mutengo) = Mambure emari
Kana uchinge wawana yako mambure emari, heino fomula yekuverenga ROI:
(Net mari / Mari yekushambadzira) x 100 = ROI muzana
Heino muenzaniso. Ngatitii wakashandisa madhora zana pakushambadzira uye wakagadzira madhora zana nemakumi mashanu mumari. ROI yako yaizova 50%. Hezvino zvinoita senge mune formula:
Kana usiri munhu wemasvomhu uye uchikwanisa' t remember to Please Regererai Tete Vangu Vanodikanwa Sally, musazvinetse. Hatichaita mamwe masvomhu kana mafomula kune yese yeblog ino.
Revenue Attribution
Revenue attributionzviyero izvo zvekutengesa zvekutengesa zvakakonzera kuvharwa zvibvumirano. Makambani anoshandisa mari inopihwa kuti aone kuti ndezvipi zvekushambadzira zvakaunza mari. Iyi KPI inokubatsira kuona kuti chii chakashanda uye chii chisina kushanda, saka iwe unogona kuita sarudzo dzakangwara kuenda kumberi apo iwe uchipeta pasi pane zvakaunzwa mhinduro.