The essential content is the introduction of your website building
Posted: Sun Dec 22, 2024 9:35 am
These are essential pages or articles, just as important as the home page, the contact page, or the page about who is behind the project.
The number is not fixed, as there may be more than one article that receives the name of essential SEO content , but they must contain a series of fundamental characteristics so that they can be called as such.
How are pages defined as essential content in SEO?
I know I'm overusing the "SEO" tagline when I talk about essential content.
Don't worry, it will explain itself thoroughly in due time.
For now, keep in mind that those articles or pages on your website that you want to be considered cornerstone content must include a series of characteristics:
As a general rule, they are longer than the rest of the articles on your website.
They explain the key concepts of your niche.
They have the ability to generate subtopics.
They are aimed at obtaining important and decisive keywords for your sector.
They cover basic topics about your qatar email database free business in depth.
1.- They are longer than the rest of the articles on your website
Essential content cannot be 300 words long, obviously.
Aim for an average of between 3,000 and 5,000 words.
Does this look like a PhD thesis?
Maybe, but with fewer words it is difficult to explain in depth almost anything, no matter how simple it is.
The essential articles I have created for my blog average 5,000 words and it hasn't cost me much, believe it or not.
The key is that since these are articles that describe the essentials of your work, there is a lot to be said.
2.- Explain the key concepts of your niche
For example, if your niche is cryptocurrency mining, you should cover everything that a non-crypto person needs to understand what your job entails: what a cryptocurrency is, what P2P is, peer-to-peer credential validation, how a cryptocurrency is made, what a blockchain is, what it takes to make a cryptocurrency, the different modalities, and a host of other basic concepts needed to get an idea of what the heck cryptocurrency mining is all about.
3.- They have the ability to generate numerous subtopics
If we continue with the example of the famous cryptocurrencies (I promise to read every last line I find on the subject and one day explain it to you calmly), an essential article on the subject will generate many topics that we can delve into.
For example, if we explain what a blockchain is in an elementary way, it is possible that in the future we can explain what other sectors this term applies to or the future of the term within our market niche.
We could even compile interviews with experts in the sector who would explain their vision of the topic or their experiences.
4.- They are aimed at obtaining key keywords for your sector
Needless to say, it would be absurd to create an article of this nature and not take the trouble to target an important keyword for your sector.
In the screenshot below you will find the position occupied by one of the essential articles for the SEO of my website, specifically dedicated to the topic at hand, which is cornerstone content .
Although it is below the SEMrush blog (ahem, ahem), it is still in the number 2 spot, above heavyweights in my industry with more traffic, positioning and visibility.
The number is not fixed, as there may be more than one article that receives the name of essential SEO content , but they must contain a series of fundamental characteristics so that they can be called as such.
How are pages defined as essential content in SEO?
I know I'm overusing the "SEO" tagline when I talk about essential content.
Don't worry, it will explain itself thoroughly in due time.
For now, keep in mind that those articles or pages on your website that you want to be considered cornerstone content must include a series of characteristics:
As a general rule, they are longer than the rest of the articles on your website.
They explain the key concepts of your niche.
They have the ability to generate subtopics.
They are aimed at obtaining important and decisive keywords for your sector.
They cover basic topics about your qatar email database free business in depth.
1.- They are longer than the rest of the articles on your website
Essential content cannot be 300 words long, obviously.
Aim for an average of between 3,000 and 5,000 words.
Does this look like a PhD thesis?
Maybe, but with fewer words it is difficult to explain in depth almost anything, no matter how simple it is.
The essential articles I have created for my blog average 5,000 words and it hasn't cost me much, believe it or not.
The key is that since these are articles that describe the essentials of your work, there is a lot to be said.
2.- Explain the key concepts of your niche
For example, if your niche is cryptocurrency mining, you should cover everything that a non-crypto person needs to understand what your job entails: what a cryptocurrency is, what P2P is, peer-to-peer credential validation, how a cryptocurrency is made, what a blockchain is, what it takes to make a cryptocurrency, the different modalities, and a host of other basic concepts needed to get an idea of what the heck cryptocurrency mining is all about.
3.- They have the ability to generate numerous subtopics
If we continue with the example of the famous cryptocurrencies (I promise to read every last line I find on the subject and one day explain it to you calmly), an essential article on the subject will generate many topics that we can delve into.
For example, if we explain what a blockchain is in an elementary way, it is possible that in the future we can explain what other sectors this term applies to or the future of the term within our market niche.
We could even compile interviews with experts in the sector who would explain their vision of the topic or their experiences.
4.- They are aimed at obtaining key keywords for your sector
Needless to say, it would be absurd to create an article of this nature and not take the trouble to target an important keyword for your sector.
In the screenshot below you will find the position occupied by one of the essential articles for the SEO of my website, specifically dedicated to the topic at hand, which is cornerstone content .
Although it is below the SEMrush blog (ahem, ahem), it is still in the number 2 spot, above heavyweights in my industry with more traffic, positioning and visibility.