Advertising on Facebook and LinkedIn – how to combine them?

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Facebook advertising lets you reach even the most difficult, most precise target group – if you know how to do it. And one of the best ways to do it is to use several channels at once. How can you effectively combine advertising activities? How can you easily find your target group on one channel and then transfer it to another? See how joint advertising on Facebook and LinkedIn will work in this role.



One of the most common criticisms I have to address when I talk about paid social morocco rcs data media advertising is that Facebook is not a good place for B2B and that you can't find niche target groups there. And that's obviously not true, because I know from my own experience that you can do it.

In this post, I will share with you a proven method that will allow you to find the perfect group by combining activities on Facebook with activities on LinkedIn, for example.

In the article you will read about:

Difficult target groups – learn more
Advertising on Facebook and LinkedIn – why combine them?
Advertising on Facebook and LinkedIn – check out my effective method
However, there are two risks associated with this:
Cost Risk of Remarketing
The risk is that LinkedIn product ads are not the cheapest either
Advertising on Facebook and LinkedIn – use the landing page
Example:
Our goal is a different maneuver:
And who was on it?
Advertising on Facebook and Instagram – Conclusions and Tips
Difficult target groups – learn more
Before we get into specifics, I think it’s worth mentioning two episodes of the podcast “Concretely about marketing” that will be a great complement to what you’re about to read:

The first one is an episode devoted to reaching target groups on Facebook using interests .
The second episode is about advertising on LinkedIn , specifically 3 methods you can use to learn the most about your groups on LinkedIn.
Why am I talking about this?

Because from my perspective, one of the best ways to reach really precise target groups on Facebook (and beyond) is to combine activities in this channel with other channels.